Building a knowledge centric company

Why knowledge?

All individuals and organizations need and seek power to achieve their goals. The 3 M’s i.e. Muscle, Money and Mind are the sources of all power. Muscle represents raw power that one possesses by virtue of size or violence (actual or threatened). Money can easily buy muscle power and hence is considered a better source of power than the muscle. But mind can create, accumulate and judiciously use both muscle and money to get things done. Unlike the other two the mind does not get depleted with usage.  Knowledge is the key component of mind and as Benjamin Franklin said “Knowledge is Power”. The same concept is found in the Bhagavad Gita.  Shree Krishna says “Nahi Gyaanena Sadrusham Pavitram”. Hence Ideas family should always use Knowledge, the inexhaustible and best source of power to achieve its goals.

How to use knowledge?

ISAC as a company already has a considerable amount of knowledge power through individual members. We hope this will get enhanced through both individual and organic growth. We need to use knowledge to be innovative in everything we do. Knowledge can be ‘industry best practices’, ‘technical know-how’ or ‘market information’. All these are inputs to our innovation process and not the end products of innovation itself. We need to put our minds to work, to ideate and to create new best practices, products and marketing strategies. ISAC’s work atmosphere should encourage ideation and an unhindered thought process. This is what the first part of our company’s motto “ Nurturing Thoughts” represents.

What will Ideas achieve from knowledge?

We can be innovative in everything we do - from creating a friendly leave policy for members, to finding solutions to customer’s problems. This will create something new, something unique and Ideas will have thus created value for all its stakeholders i.e. Clients, Members and Shareholders. This is what the second part of our motto “Delivering Value” stands for.

How to make Ideas a knowledge centric organization?

Creation of knowledge centric organization is a challenging task, but not impossible. Let us all give a thought to what is knowledge management? Is it another document that one has to fill? Is it another cumbersome procedure? Or is it a jargon? No, definitely not. Knowledge Management at Ideas is an effort to generate wealth from its intellectual or knowledge based assets. All the staff members of Ideas must consider themselves to be knowledge assets; because, anything valued without physical dimensions that is embedded in people or derived from processes, systems and the culture associated within the organization is termed as a knowledge asset.  The key drivers of knowledge management initiatives are to get the knowledge based assets i.e. the people to acquire knowledge, use the knowledge, learn and improve (innovate) and finally contribute & disseminate knowledge. If this processes is accomplished with all stakeholders (internal and external) involved with Ideas i.e. , we can create wealth through knowledge and transition ourselves into a knowledge centric organization.

 In short, we should invoke knowledge as the source of power to innovate and create value to all stakeholders.

 “Nurturing Thoughts, Delivering Value.”

Sudhir Patavardhan, Founder and VP Technology, ISACGlobal